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    Home » How I Became a Billionaire From a Board Game

    How I Became a Billionaire From a Board Game

    webmasterBy webmasterApril 21, 2025 All Videos 2 Mins Read
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    Want your own $100M side project? Get our guide to win your first 100 customers: https://clickhubspot.com/eld

    Episode 699: Sam Parr ( https://x.com/theSamParr ) and Shaan Puri ( https://x.com/ShaanVP ) talk to Elan Lee ( https://x.com/elanlee ) about growing Exploding Kittens from a $10K Kickstarter campaign to $100M dollar company.

    —

    Show Notes:
    (0:00) Humble Success: Exploding Kittens Insights
    (8:07) The origin story – $9M kickstarter campaign
    (16:17) Focus on the crowd, not the funding
    (20:41) Games should not be entertaining
    (23:52) The Kitty Test pilots
    (27:57) $0 marketing hacks
    (38:49) Pushing past the ‘no’
    (41:07) Business as a game
    (45:32) Creativity loves constraints
    (54:28) Irritation is the source of innovation
    (59:13) Designing a game with Tim Ferriss
    (01:04:08) Do what never makes you bored

    —
    Links:
    • Exploding Kittens – https://www.explodingkittens.com/
    • Paxsite – https://www.paxsite.com
    • Elan on TikTok – https://www.tiktok.com/@mrelanlee

    —
    Check Out Sam’s Stuff:
    • Hampton – https://www.joinhampton.com/
    • Ideation Bootcamp – https://www.ideationbootcamp.co/
    • Copy That – https://copythat.com
    • Hampton Wealth Survey – https://joinhampton.com/wealth
    • Sam’s List – http://samslist.co/

    Check Out Shaan’s Stuff:
    Need to hire? You should use the same service Shaan uses to hire developers, designers, & Virtual Assistants → it’s called Shepherd (tell ‘em Shaan sent you): https://bit.ly/SupportShepherd

    My First Million is a HubSpot Original Podcast // Brought to you by HubSpot Media // Production by Arie Desormeaux // Editing by Ezra Bakker Trupiano

    webmaster

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