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    Home » How to build a creator empire in the age of AI and AR with Samir Chaudry

    How to build a creator empire in the age of AI and AR with Samir Chaudry

    webmasterBy webmasterOctober 7, 2024 All Videos 3 Mins Read
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    Join me as I chat with Samir Chaudry, Co-Founder of Colin and Samir, we dive deep into the evolving landscape of content creation, technology, and the future of media.

    Timestamps:
    00:00 Intro
    01:07 AR glasses
    10:23 The future of Content in an attention economy
    15:02 Samir’s Youtube and content strategy
    21:38 Content Formats
    29:43 Why it’s hard to standout on Youtube
    33:45 Samir’s thoughts on Monetization
    45:08 VR vs. AR
    50:22 Creators should build software
    56:46 Advice from Tim Ferris

    1) AR glasses: The next big thing?
    • Meta’s Orion AR glasses left a big impression. Samir thinks they could replace smartphones… but not as soon as Zuckerberg predicts.
    • Greg’s timeline: 2035-2040 for mainstream adoption. Start experimenting NOW.

    2) Content creation is evolving FAST
    • YouTube’s push for connected TV means:
    • 30+ minute videos
    • Organized into series
    • Netflix-like UI

    3) The "Exit Velocity" problem
    • On YouTube, if 70% of viewers are still watching after 5 minutes, you’re CRUSHING IT.
    • Reality check: Audience retention is harder than ever. Hook them FAST or lose them forever.

    4) Monetization strategy: Value Prop Extension
    • Don’t just chase any sponsorship. Ask:
    • What’s my core value proposition?
    • Which brands align with that mission?
    • How can I extend that value to my audience?
    Authenticity = $$$

    5) The future might value INEFFICIENCY 🤯
    • As AI makes everything hyper-efficient, there will be a premium on verifiably human experiences.
    • Example: Paying $$$ for a live concert vs. streaming for free.

    6) Events are the next big opportunity for creators 🎉
    • Build community
    • Create unforgettable experiences
    • Solve the "loneliness problem" for your audience

    7) VR vs. AR: Place your bets
    • Samir’s not sold on VR. He believes AR/mixed reality has a brighter future.
    • Why? People still want to be part of the real world, not fully immersed.

    8) The creator’s dilemma: Opportunity rich, time poor
    • Biggest challenge? Finding operators who can maintain quality as you scale.
    • Lesson: Your content is still your #1 product. Everything else comes second.

    9) Final wisdom from Tim Ferris
    • Separate the rewards of podcasting:
    a) The conversation itself
    b) The performance/results
    • Enjoy the process, not just the metrics!

    Want more free ideas? I collect the best ideas from the pod and give them to you for free in a database. Most of them cost $0 to start (my fav)

    Get access: https://www.gregisenberg.com/30startupideas

    🎯 To build your own portfolio businesses powered by community you might enjoy my membership.

    You’ll get my full course with all my secrets on building businesses, peer-groups to keep you accountable, business ideas every single month and more!

    Spots are limited.

    https://www.communityempire.co/

    📬 Join my free newsletter to get weekly startup insights for free:

    https://www.gregisenberg.com/

    70,000+ people are already subscribed.

    To improve your rankings your business on Google and using AI for SEO, sign up to

    http://boringmarketing.com/

    FIND ME ON SOCIAL

    X/Twitter: https://twitter.com/gregisenberg
    Instagram: https://instagram.com/gregisenberg/
    LinkedIn: https://www.linkedin.com/in/gisenberg/

    FIND SAMIR ON SOCIAL
    X/Twitter: https://x.com/samirchaudry
    Youtube: https://www.youtube.com/@ColinandSamir/videos
    Workshop: https://courses.colinandsamir.com/50-ideas-in-5-days-waitlist
    Publish Press: https://www.thepublishpress.com/

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