In this video, we dive deep into the clearest path to achieving a $10 million liquid net worth. I outline my step-by-step blueprint that has proven successful for entrepreneurs and solopreneurs alike.
00:00 Intro
01:24 Step 1) Pick a NICHE niche
03:59 Step 2) Hit 250k impressions/month
06:33 Step 3) Convert 0.5% to leads (1,250 organic leads/month)
08:36 Step 4) Monetize leads immediately
09:50 Step 5) Reinvest profits into buying more leads
10:15 Step 6) Your lead generation machine
12:28 Step 7) Nurture your community like CRAZY
13:07 Step 8) Ask the community what to build
14:21 Step 9) Launch a $30/month offer
15:09 Step 10) Convert 3% of total leads
15:09 Step 11) Year 1 Review: 672 customers, $201,600 ARR
17:45 Step 12) Reinvest ALL profits into buying leads
18:18 Step 13) Year 3 Review: 5,000 customers, $1.5M ARR
18:24 Step 14) Introduce a Premium Upsell
18:57 Step 15) Year 5 Review: $9.11M ARR, 50% annual growth
19:20 Step 16) Exit options: Sell for 3-5x ARR ($27M – $45M) or keep your cash cow
1) Pick a NICHE niche
• Don’t go broad. Use tools like Reddit, Google Trends, and Glimpse to find pain points in specific niches.
• Example: "AI for solopreneurs" not "AI tips for Businesses"
• The riches are in the niches
2) Hit 250k impressions/month
• One viral hit can do it, but consistency wins. Post daily, engage, be THE person in your space.
• Pro tip: Craft a compelling bio + cover photo that makes people want to root for you.
3) Convert 0.5% to leads (1,250 organic leads/month)
• Create IRRESISTIBLE lead magnets. So good they’d be dumb not to grab it.
• Tools like Gamma.app for beautiful, gated content.
• Examples: calculators, ebooks, exclusive videos.
4) Monetize leads immediately
• Use affiliate links in your lead magnets. Aim for $1+ per lead.
• This isn’t just extra cash – it’s fuel for growth.
5) Reinvest profits into buying more leads
• Use that $1,250 to buy 625 additional leads at $2 each.
• Now you’re at 1,875 total leads/month. The machine is running!
6) Nurture like CRAZY
• Weekly newsletter or community (WhatsApp, Slack, Facebook group).
• Give so much value they feel guilty not paying you.
7) Ask the community what to build
• Prioritize their pain points.
• Pick one that’s:
— High value
— Relatively easy to solve
8) Launch a $30/month offer
• Aim for $300+ per customer annually.
• Make it feel like a no-brainer "tip" for all the free value you’ve given.
9) Convert 3% of total leads
• That’s 56 new customers/month.
• If you’ve done steps 1-7 right, this is surprisingly easy.
10) Year 1: 672 customers, $201,600 ARR
• Feels small? Don’t give up – compounding is about to kick in!
11) Reinvest ALL profits into lead buying
• Your funnel is now a vending machine. Pour in more fuel!
12) Year 3: 5,000 customers, $1.5M ARR
• Introduce higher-ticket upsells:
— 20% at $100/month
— 5% at $500/month
• New ARR: $2.7M
13) 5-year plan: 50% annual growth
• Year 5 ARR: $9.11M
• Exit options:
a) Sell for 3-5x ARR ($27M – $45M)
b) Keep your cash cow
14) Buy a tropical island
15) Tell your grandkids how you turned this YT video into generational wealth
• Remember: It’s not just about ideas, it’s about EXECUTION.
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